Lahore, October 4, 2017— Leading smartphone brand, OPPO has broken into the top-ranked smartphone vendors in Pakistan for the first two Quarters of 2017. The ever-evolving smartphone brand now ranks No. 2 in the Pakistan 4G Smartphone Market, according to the latest data from GFK.

Furthermore, according to the latest findings from the leading market research agency, GFK for the month of July 2017- OPPO F3, OPPO A57 and OPPO A37 are ranked amongst the top 5 most popular android phones in Pakistan 4G smartphone market. This follows the global success of OPPO R11 and OPPO A57 when they captured the top two spots of Android phones in the world scale for the month of July 2017 according to Counterpoint Technology Market Research.

OPPO is one of the fastest growing brands in Pakistan thanks to the popularity of models including the flagship OPPO F3, OPPO A37 and OPPO A57. OPPO is growing swiftly thanks not only to smartphone design, manufacturing capability, and rich feature sets but also by out-smarting and out-spending rivals in sales channels, go-to-market, and marketing promotion strategies.

OPPO F3 became one of the best-selling Android phones in Pakistan as it was the first phone to introduce the dual selfie camera feature to the Pakistani Customers creating a selfie trend across the country.

With a 16-megapixel front camera and powerful specs, OPPO A57 is highly favoured by young consumers for its unstoppable selfies while OPPO A37 offers a handful of high end features for a price of PKR 16,899.

GFK’s latest figures come on the tail of another encouraging report from independent research firm IDC, indicating that OPPO held the No. 4 spot in the world in 2016. Bolstered by 153 percent year-on-year growth for the first quarter of 2016, OPPO broke into the top-five global smartphone vendors for the first time.

OPPO shipped 18.5 million units in the first quarter of 2016, according to IDC, up from 7.3 million in the same period last year. Its year-on-year growth was the strongest of the top five brands.

By now, OPPO provides excellent camera phone photography experience to over 200 million young people around the world.

About OPPO

OPPO is an ever-evolving global smartphone brand dedicated to delivering customers with the most extraordinary experience through innovative technology, meticulous design and camera expertise.

For the last ten years, OPPO has been focusing on manufacturing camera phones, while innovating mobile photography technology breakthroughs. OPPO was the first brand to launch smartphones with 16MP front cameras.  OPPO was also the first brand to introduce the motorized rotating camera, the Ultra HD feature and the 5x Dual Camera Zoom technology.

In line with its deep insight of young people’s behaviour, OPPO first launched selfie-focused Smartphone in 2015 – Selfie Expert F series in Pakistan. Its first batch of products received a warm welcome and the brand leads the trend in the industry. In 2016, OPPO was ranked as the number 4 smartphone brand globally, according to IDC. By now, OPPO provides excellent camera phone photography experience to over 200 million young people around the world.

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