The e-commerce business-to-consumers market has been increasing very rapidly in Asia Pacific region. Up till now these transactions touched 1.2 trillion. Pakistan being a fastest growing in terms of economic platforms and esp. after Pak China economic corridor, has proved a potential hub for introducing e-commerce.

Ebay, Amazon and PayPal has restricted Pakistani customers

The estimated worth of e-commerce in Pakistan is $50 million and there is a great potential ahead after the introduction of 3G technology in the country. Currently there are 15 million 3G and 4G users in the country.

In the overseas, e-commerce major leader is United States, with eBay, PayPal and Amazon, being the top rated, carrying the e-commerce activity in the region.

Amazon.com is Seattle-based Company established in 1995, it is currently operative in 89 countries. But Amazon does not permit Pakistani customers to sell in its marketplace. eBay is another global giant in e-commerce business with presence of total of $70 billion with the title of one of the top retail brands. The entry of Pakistani sellers is also restricted on eBay. PayPal provides financial gateway for e-commerce transactions. PayPal, the owner of eBay is available in 190 markets. It also does not let any Pakistani residents to become member of its accounts.

It’s primarily because of the threat of fake accounts and other financial thefts involved in this market and no doubt Pakistani residents are considered the riskier ones. Odesk and Freelancer.com, however, allow us to use their financial gateway for e-commerce activity.